Enabling The Ski Travel
Experience

North America's Largest

Digital Platform for Destination Skiers

Helping Brands Reach

Active & Affluent Mountain Travel Consumers​

Total Audience

22M+

Unique Global
Users


8M+

North American
Users

Demographics

56%

44%


86%

25+ Years Old


50%

$150K+ HHI​

Destination
Travelers​

92%

Planning a destination
ski trip this winter​


67%

Average 2+ overnight
trips per year​

Committed
Participants​

88%

Have skied in the
past 12 months​​


70%

Skied 6+ days in the
past 12 months​​

Samplers​

69%

Own a multi-resort pass​

Against the
National Average​

452
Index

Skiing or Snowboarding​


282
Index

$250K+ Average HHI​​


250
Index

Vacation Spenders​


139
Index

Couples with Children in HH​​

North America Reach & Distribution

8M Skiers (75% of Skier Population)​

Web Platform

53M+

N. American
Pageviews
Annually


8M+

N. American
Users


75%

N. American
Skiers/Riders​


 
 

App Platform

506K+

Global App
Users


253K+

N. American
Users


5M+

Engaged
Sessions


4.8

out of 5

User
Rating


 
 

A Sample of Our Products

Content Marketing
Content Marketing

When skiers engage with OnTheSnow, your content will be there to greet them. Examples of content topics include advertorials, snow alerts, product launches, upcoming events, and more. Extensive promotions help drive traffic across the homepage, mobile app, newsletter, and social channels. 
🔗 View All Technical Specifications & Best Practices 

Sponsored Editorial
Sponsored Editorial

When skiers engage with OnTheSnow, your content will be there to greet them. Examples of content topics include advertorials, snow alerts, product launches, upcoming events, and more. Extensive promotions help drive traffic across the homepage, mobile app, newsletter, and social channels. 
🔗 View All Technical Specifications & Best Practices 

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Current & Past Partners (Partial List)

Contact

Contact our Business Development Team

To Contact Our News Department Click Here

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